Branding. Advertising. And strategic content that inspires.
In 2014, several members of our team, including myself, were challenged to pitch the Space Florida marketing and advertising account. We responded with a manifesto that declared “We Are Go.”
From there we evolved the Space Florida B2B brand and created the tourism brand that led to the Vacationauts campaign, worldwide exposure, national intrigue and financial impact on Cape Canaveral area businesses. Today, we are extremely motivated to work with a brand eager to go where no brand have gone before. Zero G.
BRANDING • ADVERTISING • DIGITAL • SOCIAL • VIDEO • WEB • EXPERIENTIAL
Below is a sampling of work created by our team members who were the strategic and creative thrust behind successful integrated communications programs for Space Florida, We Are Go, PEMCO, GDC, and once upon a time SwissAir. We look forward to working with you to develop new ways to tell your story, build your brand, grow your business and create something the citizens of Earth will never forget.
- Brian Arndt, Zeh Arndt Creative
SPACE FLORIDA
strategy • creative • production • media | video • digital • print • OOH • social
BRAND MANIFESTO VIDEO
Situation: During our tenure at Paradise Advertising, members of our team helped land the Space Florida account, then developed a strategic brand platform, plus new B2B and consumer-facing campaigns across all mediums. Our mission: increase space industry and tourism.
Solution: Our efforts created an invigorated brand message that connected with business partners and consumers by leveraging the adventurous excitement associated with the promise of space.
Results: An increase in space and space-related businesses, and an increase space tourism.
SpaceFlorida.gov Website - CLICK HERE TO VISIT
CHICAGO TRAIN WRAP - car exterior
CHICAGO TRAIN WRAP - car interior
CHICAGO TRAIN WRAP - car exterior
STAR WARS “THE FORCE AWAKENS” MOVIE TRAILER SPOT
space florida - we are go / the vacationauts
strategy • creative • production • PR • media | video • digital • print • OOH • social • app • events
DIGITAL / TV - “Countdown”
Situation: During the second year of our engagement with Space Florida (again, while employed by Paradise Advertising) members of our team developed a new consumer campaign targeting people around the world who were planning vacations in Florida.
Solution: Our initial creative launched with a movie trailer video that played during the opening week of “Star Wars: The Force Awakens”. We then created the highly successful consumer campaign “The Vacationauts”.
Results: Measurable increases in Kennedy Space Center visitors, area hotel nights and overall tourism revenue.
USA TODAY AD
USA TODAY AD
DIGITAL / TV - “RnRnR”
SOCIAL POST
SOCIAL POST
SOCIAL VIDEO - “Going Down”
SOCIAL VIDEO - “Do You Like”
DIGITAL / TV - “Boredom”
GIF - “Carlton”
GIF - “Happy Dance”
THE “WE ARE GO” APP
Thank you for reviewing the entire page. I look forward to speaking with you soon.