Can you dig it?

From 2003 to 2006, Zeh Arndt Creative helped develop exciting, entertaining and sometimes controversial teases for ESPN's Sunday Night Football. Working in conjunction with director Rico Labbe and production company WhiteIron Digital, creative director Brian Arndt has written several teases including the 2004 and 2005 Pro Bowls.

The result: for three seasons this work successfully branded Sunday Night Football as the primetime football game of choice.